
Wiltshire
Wiltshire blends ancient landmarks such as Stonehenge and Avebury with the cathedral city of Salisbury, rolling chalk downlands and historic market towns.
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About Wiltshire
Wiltshire is a predominantly rural ceremonial county in South West England, best known for its prehistoric monuments, chalk landscapes, market towns and the historic cathedral city of Salisbury. Stonehenge and Avebury, both part of a UNESCO World Heritage Site, sit among rolling downland, white horses carved into hillsides and quiet villages that give the county a distinctive, unhurried character.
The county's past reaches far back, from Neolithic stone circles and Iron Age hillforts to Roman roads, medieval wool towns and the military training grounds of Salisbury Plain. Salisbury Cathedral has England's tallest spire and holds one of the four surviving original copies of Magna Carta, while Devizes, Marlborough and Bradford on Avon preserve historic streets, coaching inns and canal-side architecture.
Visitors can explore cathedral closes and museums in Salisbury, the Georgian high street of Marlborough, the Caen Hill Locks near Devizes, the village and abbey at Lacock, and family attractions such as Longleat. The Kennet and Avon Canal links many of these places by towpath, offering walking, cycling and boat trips through the countryside.
Beyond tourism, Wiltshire has a working agricultural economy, defence and technology employers around Salisbury Plain and Swindon, and a notable engineering presence including Dyson's headquarters near Malmesbury. Market towns host food festivals, country shows and arts events, while Salisbury and Swindon provide hotels, conference facilities and transport links.
The county sits between London, Bristol and Bath, with good rail and motorway connections, making it an easy rural escape as well as a practical base for business travel in the South West.

Wiltshire Travel Guide
Best Time to Visit
Spring and early autumn bring mild weather, blossoming countryside and quieter trails, while summer offers long days, festivals and the chance to see Stonehenge at the solstice. Winter is quieter, with cosy pubs, seasonal markets and fewer crowds at major sites.
How to Get Around
A car is the most practical way to explore Wiltshire's scattered villages and rural attractions, though trains connect Swindon, Chippenham, Trowbridge, Westbury and Salisbury, and local buses serve many market towns. Salisbury has park-and-ride sites, and the Kennet and Avon Canal towpath is ideal for walking and cycling.
Where to Stay
Salisbury is a convenient base for Stonehenge and the cathedral, while Marlborough, Devizes and Bradford on Avon offer historic market-town charm with inns, B&Bs and boutique hotels. Swindon has a wider choice of business hotels and strong rail links for travellers arriving from London or Bristol.
Food & Drink
Wiltshire is known for Wiltshire-cured ham, local cheeses, real ales and farm produce sold at markets in Salisbury, Marlborough and Devizes. Pubs, tearooms, farm shops and country inns serve classic British dishes, while cafés in the market towns offer lighter seasonal menus.
Ground Transportation Services in Wiltshire
Airport Transfers
Travel between Bristol, Southampton or London Heathrow airports and hotels, towns and attractions across Wiltshire, including Salisbury, Stonehenge, Swindon and Marlborough.
Hourly Chauffeur
Book a private chauffeur by the hour for flexible sightseeing around Stonehenge, Avebury and the market towns, or for business meetings and events across Wiltshire.
Car Rental
Rent a car for independent travel through Wiltshire's countryside, villages and heritage sites, with convenient pickup from nearby airports and town centres.
Bus & Group Transfers
Arrange minibuses or charter coaches for group tours of Stonehenge, Salisbury and the surrounding area, as well as corporate events, weddings and airport transfers in Wiltshire.




