
Zlín
Zlín, the administrative centre of the Czech Republic's Zlín Region, grew around the Baťa shoe empire and remains defined by striking functionalist architecture. Its compact centre, cultural venues and surrounding wooded hills give the city a distinctive Moravian character.
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About Zlínský kraj
Zlín is the capital of the Zlín Region and a distinctive industrial city in eastern Moravia, Czech Republic. Known worldwide as the home of the Baťa shoe company, the city is famous for its red-brick functionalist architecture and its carefully planned garden-city layout along the Dřevnice River valley.
The legacy of Tomáš Baťa shapes Zlín more than almost any other place in the country. Baťa's Skyscraper, also known as Building 21, still anchors the city centre, while the restored Baťa Institute houses the Museum of South-East Moravia and a regional gallery. Nearby, the Tomáš Baťa Memorial and rows of original worker housing show how a factory town became a model of modern urban living.
Beyond the industrial landmarks, Zlín offers green and family-friendly experiences. The Zlín-Lešná Zoo and Chateau is one of the most popular zoos in the Czech Republic, and Malenovice Castle adds a historic contrast to the functionalist centre. Within easy reach are the spa town of Luhačovice, the Wallachian Open Air Museum in Rožnov pod Radhoštěm and the UNESCO-listed town of Kroměříž.
Zlín remains an active centre for business, education and culture. Tomáš Baťa University, the Zlín Congress Centre and a long-running international film festival for children and youth bring visitors throughout the year. The city's cafés, restaurants and relaxed nightlife are concentrated around náměstí Míru and the Baťa Institute area.
For travellers, Zlín combines industrial heritage, functionalist design and easy access to the hills, spas and folk traditions of eastern Moravia, making it a rewarding stop for both leisure visitors and business travellers.

Zlínský kraj Travel Guide
Best Time to Visit
Spring and early autumn are ideal for exploring Zlín's functionalist architecture and the surrounding countryside in mild weather. Summer brings the International Film Festival for Children and Youth, while winter offers a quieter pace and easy trips to Luhačovice spa.
How to Get Around
Zlín's compact centre is easy to explore on foot, while trolleybuses and buses operated by DSZO connect the centre with districts such as Jižní Svahy, Baťov and Otrokovice. Taxis and rental cars are useful for reaching Luhačovice, Rožnov pod Radhoštěm and other parts of the Zlín Region.
Where to Stay
The city centre around náměstí Míru is convenient for the Baťa Institute, museums and restaurants, while hotels near the Congress Centre suit business visitors. Luhačovice offers spa hotels and a quieter base for exploring the wider region.
Food & Drink
Zlín serves Moravian and Wallachian specialities including frgále, a traditional filled pastry, alongside hearty dishes, local beers and wines from nearby Slovácko. Cafés, bakeries and restaurants are concentrated around the city centre and the Baťa Institute area.
Ground Transportation Services in Zlínský kraj
Airport Transfers
Travel between Brno–Tuřany Airport or other nearby airports and hotels, business venues and the city centre of Zlín.
Hourly Chauffeur
Book a private driver by the hour for business meetings, events at the Zlín Congress Centre, sightseeing and flexible travel around Zlín and the surrounding region.
Car Rental
Rent a car in Zlín for independent travel around the city and convenient day trips to Luhačovice, Rožnov pod Radhoštěm and the Beskydy mountains.
Bus & Group Transfers
Arrange minibuses or charter buses for groups attending the Zlín Film Festival, conferences, corporate travel and excursions across the Zlín Region.




